Always low price
A good choice every day.
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Prices without hidden conditions
What does the ALWAYS LOW PRICE label mean and why does it guarantee you a bargain purchase?
We believe that shopping should be transparent and convenient. When you come across the special ALWAYS LOW PRICE designation, whether you see the black label on the shelf in our stores, or the sign with the characteristic green line on our website - this is a signal for a special kind of offer.
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Low price that doesn't wait for a promotion
You will regularly find attractive promotional campaigns in our stores and website.
Products with the ALWAYS LOW PRICE label are different. They do not depend on the calendar or current brochures.
We have set a permanently optimized price for them, which is as low as possible, not only during a promotion. This way, you can buy the goods you need at a bargain price, without having to wait for the next discount.
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The customer card is not valid for these products.
Since the prices of these items have a pre-calculated discount, they are not subject to additional discounts with a customer card.
- Maximum discount directly in the price: The discount is included in advance in the price indicated on the label.
- Level playing field: The same low price for every customer, regardless of whether they have a card.
- Transparency: The price on the label is final - this is the amount you will pay at the checkout.
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Security and peace of mind
We guarantee that prices are up-to-date.
The price on the label is verified and affordable right at the moment you make your choice. This way you know you are not paying more than necessary.
